Logo & Brand Identity
A brand people take seriously before you say a word.
Your logo is a handshake. I'll make yours confident — with the files, colors, and rules to keep it that way everywhere.
Pricing tiers
Unlimited revisions until you're genuinely happy · nothing ships until you approve it · full refund if we're not aligned at the first concept · one fixed price, paid up front — never a surprise · ¿Preguntas? / Questions? (561) 480-6493 — hablamos español
Logo
$397
3 days
- 3 concepts to start
- Refine the winner together
- Final vector files (AI/SVG/PNG)
- Color + black/white versions
Pay first, then a short brief — about 3 minutes.
Unlimited revisions · full refund · what happens after you pay
★ Most choose this
Brand Kit
$997
5–7 days
- Logo + color palette + typography
- 2 brand applications (card / social kit)
- Mini style guide
Pay first, then a short brief — about 3 minutes.
Unlimited revisions · full refund · what happens after you pay
Full Identity
$2,500
2 weeks
- Everything in Brand Kit
- Full brand guidelines doc
- Social templates + letterhead
- Brand strategy session
Pay first, then a short brief — about 3 minutes.
Unlimited revisions · full refund · what happens after you pay
Unlimited revisions until you're genuinely happy · nothing ships until you approve it · full refund if we're not aligned at the first concept · one fixed price, paid up front — never a surprise
What happens after you pay
- You land on a short brief — a few questions about your business, in plain English.
- You get a dashboard login. Live status, one thread with me, every file in one place.
- Nothing is final until you click approve on the site.
New scope is never smuggled into an invoice — it's quoted separately, and always before the work starts. The full terms say it in detail.
¿Prefieres hacer esto en español? Call or text (561) 480-6493 — hablamos español.
Your project dashboard, messages and approvals are included with every order.
The QA gate
How we check the work
Before anything reaches you, it is scored on the seven things below. The same scorecard my team and I fill in, in plain words — and I’m the creative director, so nothing reaches you that I haven’t seen.
- Matches the brief
- It does what you asked for — not something near it.
- Craft quality
- Looks professional: spacing, spelling, sound and code all done right.
- Client-brand consistency
- It looks and sounds like your business, not like ours.
- Copy and language
- The words are correct, clear, and in the right tone — in English or Spanish.
- Technical correctness
- Files open, links work, and sizes and formats fit where they are going.
- Completeness
- Every file, size and version you were promised is there.
- Client-ready presentation
- It arrives organised and explained, so you can use it the day you get it.
Every piece is scored 1–5 on seven things. It reaches you when the average is 4 or better and nothing scores below 3.
Nothing ships until you click approve.
What does Logo & Brand Identity cost?
Logo & Brand Identity comes in three fixed tiers: Logo at $397, Brand Kit at $997 and Full Identity at $2,500. The price on this page is the price you pay, and nothing is added at checkout. Anything not included is listed below in plain words.
What is included in Brand Kit?
Brand Kit is $997, and it is the tier most people choose. It includes Logo + color palette + typography, 2 brand applications (card / social kit) and Mini style guide. Turnaround is 5–7 days. What is not included is listed on this page, so a missing item is never a surprise after you pay.
How long does Logo & Brand Identity take?
Logo: 3 days; Brand Kit: 5–7 days; Full Identity: 2 weeks. Every job is checked against a written scorecard before you see it, and nothing ships until you approve it. The turnaround for each tier is shown before you pay.
Not included (so there are no surprises)
- Trademark filing
- Naming beyond what's listed
- Packaging design (available as an add-on)
Fair questions
How many concepts?
Three to start — then we refine the winner together.
I already have a logo I sort of like.
Then we audit it first; sometimes a tune-up beats a rebuild, and I'll tell you which honestly.
Pairs well with
Not sure Logo & Brand Identity is the right first step?
Take the free 2-minute quiz — or book a free 15-minute call. No pitch, just answers.
The founder brief
One practical email for people building something — a clear idea you can use, no pitch. Free, unsubscribe anytime.